Master packaging design
Information hierarchy, visual direction, mockups and final artwork on approved dielines, within an agreed scope.
A GOOD PRODUCT.
A STRONGER FIRST IMPRESSION.
Packaging design for US brands that need a clear product story, a recognizable range and a considered experience from shelf to unboxing.
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START WITH
WHAT NEEDS TO CHANGE.
A new launch, an expanding SKU family or a pack that no longer reflects the product inside. We start with the audience, the buying environment and what the packaging needs to communicate.
Our Mumbai studio connects strategy, graphics and practical execution. We review shelf and online readability, build the master direction and plan how the system adapts across flavors, sizes and formats. Your product information, approved copy and supplier dielines inform the final artwork.
We work from Mumbai with US and Canadian teams through agreed review stages, shared files and scheduled conversations across time zones.
THE SCOPE / BUILT AROUND YOUR BRIEFFROM THE IDEA
FROM THE IDEA
TO THE DETAILS.
Range & SKU rollout
A shared design system with clear differentiation across the quoted variants, sizes and seasonal editions.
Structure & experience
Structural direction, materials and the opening experience where included in your proposal.
Sampling & production coordination
Coordination with your supplier or selected partners in India, with sampling, tooling, manufacturing and freight costs quoted separately.
SEE THE THINKING
TAKE SHAPE.
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Can we start with one product?+
Yes. We can begin with a master pack and agree the variants, adaptations and production requirements separately. A focused first scope gives the wider range a direction to follow.
Do you handle packaging production in India?+
Supplier sourcing, sample tracking and production coordination can be included in the agreed scope. We define responsibilities, approval stages and additional physical costs before work begins. Design services are also available when you already have a manufacturer.
US & CANADA / A CONVERSATION FIRST
Book a call with FED LET’S TALK ABOUT YOUR NEXT MOVE.
Share your priorities. We’ll review the brief and agree a time to talk.